ICA was present at the major Iberzoo 2013 Trade Fair, one of the largest showcases in Spain for the Pet sector. After months of preparation, plus a long week of installation, the trade fair finally opened and we were able to display a selection of new products and exchange impressions with our customers.The stand was divided into different sections, one of the main ones being fishkeeping, in which ICA is the leader, with aquariums made in Spain, with an exclusive design and LED technology for their lighting. With three different lines: AquaLed, AquaLux and AquaLed Pro, we displayed the new designs for aquariums holding from 25 to 100 l.Among other products, we also presented the new CV2400 Exterior filters for large aquariums (with and without germicidal lamp), the new packaging designs for the Turbojet filters, the new line of fish food for both freshwater and saltwater fish, Tropifish, and the designs of display units for aquarium shops and garden centres, etc.Another strong point is the seeds and feed for birds and rodents, under ICA’s own brand VIT Pro that, although having only been in the Spanish and Portuguese market for barely 2 years, are already a success thanks to the quality of the product, their variety and the design of the bag, packed in a controlled atmosphere with a zip close for the most popular bags holding less than 1kg.The trade fair also enabled us to show the new trends of ICA and gave us the chance to chat with our customers and keep in touch in a more leisurely manner, which strengthened relations and allowed us to meet other new businesspeople who love this sector… See you at the next Iberzoo’15 Trade Fair!!!
